I’m a huge fan of not using stock photography. For so many reasons. The first is that one way to set your brand apart from your competitors is by not using the same images. Sounds simple. But with so many stock agencies out there, as…
Month: April 2022
April 16, 2022
If you live in the Chicago area, you’ve probably heard that there is a new Apple store. For some people, that means waiting outside, in line, to get inside of a store that for me personally, makes me anxious and sets off all types of…
April 16, 2022
Guilty. I’m completely guilty. For the past few years I have presented concepts to clients that are to finished. Polished. I didn’t let them see the work that went in to coming up with an idea. The sketches. Notes. Doodles and bookmarks both digital and…
April 16, 2022
Have you ever been surrounded by people and yet felt completely alone? Have you ever been on the train, at work, at a restaurant where everyone had their heads buried in a device, their ear buds in their ears, or their heads buried in a…
April 16, 2022
Impressions. We make them all the time. Consciously or not. It doesn’t matter. They’re made with or without your blessing. Which is a lot like a brand. As much as we want to control how others perceive us, our work, our business, they’re still making…